USA Archery and MaxU Join Forces to Deliver Mental Performance Resources to Every Member
TAMPA, FL, UNITED STATES, August 6, 2026 /EINPresswire.com/ — USA Archery, the governing body overseeing Olympic and Paralympic archery across the United States, and MaxU, the premier mental performance platform built specifically for young athletes, have announced a significant collaboration that brings individualized mental performance training to every person within USA Archery’s membership.
MaxU’s system is designed for athlete growth starting at age eight and older — providing tailored, psychologist-developed mental performance content to each member of the USA Archery community.
Every athlete receives customized content aligned with their personal profile and stage of development. Coaches, parents, officials, and volunteers are given their own specialized resources to enhance their grasp of each athlete’s mental framework and strengthen the network of support. MaxU serves the entire USA Archery community — every archer, every role, every stage of the journey.
MaxU’s mission is to help young athletes reach their full potential by offering a safe and dependable platform where kids, parents, guardians, and coaches can gain understanding through the company’s exclusive technology and assessments. By enabling young athletes to take immediate steps, MaxU works to support them in reaching their objectives.
“USA Archery has spent decades building the technical foundation that creates world-class archers,” said Mary Emmons, Interim CEO of USA Archery. “The next step is investing in the mental foundation that allows them to perform when it truly counts. MaxU provides every archer in our community with discounted access to mental performance tools that will move our sport forward in a meaningful way.”
Prioritizing mental performance is essential to athlete growth. Developing technical mastery takes years of effort. Mental composure determines whether that mastery shows up at the critical moment. MaxU gives every USA Archery athlete a way to build that advantage — systematically, with measurable results, starting from the earliest stages of development.
“Archers train their technique to the highest level in the world,” said Dan Greco, Co-Founder of MaxU. “MaxU makes sure their mental preparation reaches that same level. We are deeply dedicated to every athlete in this community — from their very first arrow to winning gold medals.”
This announcement follows MaxU’s growing national presence, including a major partnership with Players Health, the top youth sports safety platform in the country that serves over 5.5 million athletes. That company’s CEO has publicly stated that mental performance should be treated with the same importance as a helmet or a background check.
Take advantage of USA Archery’s discounted rates with MaxU.
About USA Archery:
USA Archery is the national governing body for the Olympic and Paralympic discipline of archery in the United States. USA Archery provides the essential resources to encourage strong athlete involvement, competition, and training in archery. Membership in USA Archery is open to anyone involved in all archery disciplines, including target, field, and 3-D. USA Archery sanctions over 350 events annually and organizes indoor, outdoor, and collegiate National Championships as well as the United States Archery Team Qualifier Series. USA Archery also offers youth and adult archery programs and clubs nationwide, and certifies archery instructors, coaches, and judges. usarchery.org
About MaxU:
MaxU is the only science-backed, AI-powered mental performance platform purpose-built for young athletes ages 8 and up. Through personalized assessments and AI-guided training powered by Maxwell, MaxU aims to connect athletes with their full potential by building the confidence, resilience, focus, and composure that define elite performance – both during competition and off the field with the support of parents, guardians, and coaches. Discover MaxU at maxu.co.
Daniel D Greco II
MaxU
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